Associate Director – Design Management, Communications & Marketing

NYU Langone Health is a world-class, patient-centered, integrated academic medical center, known for its excellence in clinical care, research, and education. It comprises more than 200 locations throughout the New York area, including five inpatient locations, a children’s hospital, three emergency rooms and a level 1 trauma center. Also part of NYU Langone Health is the Laura and Isaac Perlmutter Cancer Center, a National Cancer Institute designated comprehensive cancer center, and NYU Grossman School of Medicine, which since 1841 has trained thousands of physicians and scientists who have helped to shape the course of medical history. At NYU Langone Health, equity, diversity, and inclusion are fundamental values. We strive to be a place where our exceptionally talented faculty, staff, and students of all identities can thrive. We embrace diversity, inclusion, and individual skills, ideas, and knowledge. For more information, go to nyulangone.org, and interact with us on LinkedIn, Glassdoor, Indeed, Facebook, Twitter, YouTube and Instagram.

Position Summary:
We have an exciting opportunity to join our team as a Associate Director – Design Management, Communications & Marketing.

We have an exciting opportunity to join our team as an Associate Director, Design Management, Communications & Marketing.

NYU Langone Health (NYULH) is seeking a dynamic and collaborative Design lead, to play a pivotal role in shaping the future of the brand through impactful creative excellence. Serving as both a creator and guardian of NYU Langone’s brand positioning, they will be the lead style guide driver across all communications and marketing channels, and lead agency relationships to evolve the brand tone and style guide, and mentor creative teams to maintain consistent execution. They will stay on top of emerging creative trends, helping the department develop creative direction that resonate across all channels. The design lead will collaborate closely with leaders and brand ambassadors across the organization to ensure a superior brand experience.

Job Responsibilities:

Brand Experience Leadership

1. Direct external agencies and designers to deliver an innovative, ownable creative platform and style guide that support corporate branding goals.
2. Mentor and inspire all creative partners and graphic designers.
3. Set and deploy creative standards and guidelines to elevate brand experience.
4. Review creative work being developed by all teams to ensure best creative fit for each format and audience.
5. Manage Brand Center assets, including identifying and the development of new assets
6. Provide clear guidance on applying our brand guidelines to maintain an elevated look and feel across all channels.
7. Lead quality control process to ensure creative asset development is clear, concise, on-brand, and highly competitive.
8. Drive innovation and helps push creative executions across all relevant channels and vehicles, bringing a creative lens to the conversation.
9. Help leadership team establish aesthetically aligned creative approaches for all projects.

Collaboration and Influence

1. Collaborate with agencies and internal marketing and communications teams to ensure creative consistency and execution.
2. Ensure all marketing campaigns adhere to brand-specific guidance, and strategies are aligned with the overall vision for NYULH.
3. Strategize with the Advertising Lead and Relationship Leads on the design of marketing campaigns requiring promotion via paid channels.
4. Support team to improve and evolve ways of working when necessary.
5. Participate in developing and managing the implementing the broader Brand, Experience, Creative & Design Teams strategy, collaborating with leaders to drive volume and reputational impact.

Minimum Qualifications:
To qualify you must have a Bachelor’s degree in graphic design or equivalent work experience required
A minimum of 10 years experience in the creative industry
5+ years management experience, including agency management
Superior creative direction and design management skills
Demonstrated project management skills
Proficient Mac and/or PC skills and managerial knowledge of Adobe Creative Suite
Advanced user in Keynote and PowerPoint
Experienced in various forms of media and touchpoints (print, digital, environments, patient experience, merchandise, etc.)
Strong interpersonal skills for cross-functional collaboration and ability to build strong relationships both internally and externally
Demonstrated orientation towards client service
Proven ability to work effectively in a highly matrixed environment
Excellent verbal and written communications skills
A collaborator and problem solver
Strict attention to detail and prioritization capabilities

Preferred Qualifications:
Experience working with a corporate in-house team
Proven experience in directing various video projects, including commercials, short and long-form narrative content, and documentaries, is highly desirable.

Qualified candidates must be able to effectively communicate with all levels of the organization.

NYU Langone Health provides its staff with far more than just a place to work. Rather, we are an institution you can be proud of, an institution where you’ll feel good about devoting your time and your talents.

NYU Langone Health is an equal opportunity and affirmative action employer committed to diversity and inclusion in all aspects of recruiting and employment. All qualified individuals are encouraged to apply and will receive consideration without regard to race, color, gender, gender identity or expression, sex, sexual orientation, transgender status, gender dysphoria, national origin, age, religion, disability, military and veteran status, marital or parental status, citizenship status, genetic information or any other factor which cannot lawfully be used as a basis for an employment decision. We require applications to be completed online.
If you wish to view NYU Langone Health’s EEO policies, please click here. Please click here to view the Federal “EEO is the law” poster or visit https://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm for more information.

NYU Langone Health provides a salary range to comply with the New York state Law on Salary Transparency in Job Advertisements. The salary range for the role is $117,107.95 – $185,000.00 Annually. Actual salaries depend on a variety of factors, including experience, specialty, education, and hospital need. The salary range or contractual rate listed does not include bonuses/incentive, differential pay or other forms of compensation or benefits.

To view the Pay Transparency Notice, please click here